WordPress. A Powerful Website Publishing System

WordPress is a customizable open-source blog and publishing platform with a built in Content Management System or CMS for easy updating and powerful integration with thousands of plugins. A WordPress website is a powerful online set of publishing tools that make it easy to expand pages, add function with plugins and be highly visible in search engine results.  We recommend a WordPress platform for website design and development over any other content delivery system. Hotwire has invested large amounts of time to ensure we stay up to date and competitive as one of the top WordPress design firms around.

We create 100% custom WordPress CMS sites and WordPress themes. And over 20 million websites are built on the WordPress open source platform

What is a CMS?
WordPress CMS is as simple as “add new page” and then typing in a headline and text and clicking “publish.” What happens next is you have a brand new page on the web, completely functional in all browsers – and completed when you need it.

In computing, a content management system (CMS) is an application for managing documents and other content. A CMS is often a web application or system and is often used as a method of managing websites and web content.

Why use WordPress as your CMS solution?
WordPress is extremely user friendly and teaching anyone how to use WordPress is an easy task. WordPress has its own website (wordpress.org) support and training videos are abundant. Once you log into (your domain) you can edit a any page, any news story or “post” simply edit the text or elements in a very easy to navigate administration area. What does this mean? It means that you will not have to pay someone to maintain or make changes for you which in the long run, will save you tons of money. One of the greatest things about having a WordPress site is the flexibility for editing and professional styled results that come from great design.

Can WordPress look just like a regular site?
YES! Many sites are WordPress and you may not know at all. When you contract Hotwire Industries to create a custom WordPress site, we design around your companies requirements and make sure that your site is 100% original.

What are the benefits of using a publishing platform?
Quite simply, WordPress is a web publishing platform.  And publishing means quick updates, complete control of changing typography, color and content with no coding or html experience. Twenty million users and growing.

WordPress Advantages

  • WordPress is mobile and smart phone ready.  Tablet and iPad ready.  Search Engine Optimized.
  • Complete Social Integration
  • The ability to post daily information about your product to your customers. Show clients any updated information about your company within minutes.
  • Blogs are a search engine’s best friend because the content is fresh and constantly updated! It helps search engines to read more content to find your site easily.
  • Thousands of Plugins – shopping carts, calendars, special galleries etc.
  • It is the best way to make money using revenue ads.
  • The ability to subscribe to RSS feeds and follow updates easily.
  • Easily post many links on your site.
  • Make pages private and password protected with a click and save.
  • No website design or coding knowledge is required.

What else can WordPress do for my website?
If you have a special need for your website, chances are there is a Plugin for it. Thousands of Plugins are designed specifically for WordPress.  All Plugins are a “one click installation.” Plugins offer many different advantages that just aren’t available for regular websites. From photo gallery plugins, to SEO plugins, to polling plugins,  forms, online applications – the options are limitless. Ask us about potential plugins for your WordPress project.

Is WordPress search engine friendly?
Wordpress right out of the box is extremely efficient for search engine optimization and with the addition of certain plugins can become even more powerful. Hotwire Industries recommends the SEO plugin for every WordPress site we design, this plugin is amazing in how much it can help a website get picked up in search engines and also provides another plugin for site maps, which are extremely important for SEO purposes. WordPress also makes the use of meta tags, an important component in search engine optimization, extremely easy. WordPress has an uncomplicated URL structure, making it easy for search engine spiders to find and to “crawl” content. With WordPress and the knowledge and expertise of Hotwire Industries, your site will command high rankings in search engines!

Please contact us today at 508-828-8822 so that we can discuss your WordPress project, or you can fill out our easy online contact form.

To learn more about WordPress, visit www.wordpress.org