ABC Sports Branding and Logo Design
During a period from 1998 to 2008, ABC Sports crowned me the “logo man” and for a decade, I art directed and design national sports branding projects for ABC Sports in New York city. Football was my passion and creating the Monday Night Football logo, the College Bowl Championship Logo (BCS Logo), the ACC college logo and television graphics standards and product branding. The BCS logo was aired nationally for 7 years from 1999-2006 as well as the Monday Night Football Logo.
Logo design and art direction by Ken Boostrom.
